In this week’s Apple rumors report we’ll learn about some interesting new hires at Apple. We also have news on the iPad camera. Finally on the report, Apple finally ousted Coca-Cola’s 13 year reign as the world’s most valuable company according to Interbrand.

Top Apple Rumors and News This Week

8MP Snappers To Feature on New iPad’s

TKGI analyst Ming-Chi Kuo says the new iPad models could both feature 8 Mega Pixel rear cameras with enhanced lens elements. As reported by AppleInsider, “Kuo’s report says Apple will rely on camera upgrades to further differentiate the iPad from competitors in a tablet market becoming increasingly crowded with high-spec Android devices.” Kuo notes the iPad 5 may have an updated 5-element lens module with larger aperture manufactured by Genius Optics and Largan. These are the same two firms who are responsible for the optics used in the iPhone 5s and 5c. Coming from such a reliable source like Kuo, I would expect these iPad rumors to be true. Prepare yourself for even more idiots… I mean, people… using their tablet as a full fledged point and shoot when walking down the street.

Apple Hires Cable Industry Veteran Jean-François Mulé

This rumor makes me believe a TV from Apple may be on its way – for real this time. Apple has hired the former Senior VP of Technology Development of CableLabs. Mulé, who has been at Apple since September as an engineering director, says in his Apple job description, “[he is] challenged, inspired and part of something big.” Mulé has extensive experience in software development for cable applications like Internet data, IP voice and video, TV apps and more. With Mulé on board at Apple, it can only be a matter of time before we see an Apple TV on the wall.

Bigger Screens Coming to iPhone and iPad?

A recent report from Korea’s ET News claims we may see iPads and iPhones with bigger screens next year. The source says they have inside information on Apple’s future product lineup and that a 12.9-inch iPad model will be released next year for e-textbook and enterprise markets, along with a larger iPhone to sway Android users to iOS.

One of the main reasons I don’t use an iPhone is actually due to the small screen. I think a 5-inch screen would give Android users something to think about. Previous reports of a 4.5-inch model iPhone were shut down by Tim Cook when he claimed there would be quality and performance trade offs by using a bigger OLED display, but next year could be the year.

Retina iPad mini won’t launch until next year

This could be bad news for all those iPad mini owners who want a retina display on their next iPad Mini. In a new report from Rhoda Alexander, director of Tablet and Monitor Research at IHS iSuppli, the next iPad mini will not have a Retina display. Speaking with CNET Rhoda explained, “The Retina Mini looks less certain for that time. Manufacturing volumes on that would match better with a [first quarter 2014] launch”. This contradicts KGI Securities analyst Ming-Chi Kuo who said we will see a Retina iPad Mini 2 in 2013.

My best guess is we’ll see an iPad Mini 2 with Retina display in October. However, I do think the supply will be limited, especially if they release a gold model.

Apple Passes Coca-Cola as Most Valuable Brand

Apple is now the first company to knock Coca-Cola down a notch in Interbrand’s study of the value of corporate brands. Coca-Cola’s 13-year run as the world’s most valuable brand finally ended with Interbrand’s valuation of Apple at $98.3 billion, followed by Google at $93.3 billion and then Coke at $79.2 billion. Apple initially debuted at number 36 on the list in 2000 and has been climbing ever since. “Every so often, a company changes our lives—not just with its products, but with its ethos. This is why, following Coca-Cola’s 13-year run at the top of Best Global Brands, Apple now ranks #1,” said Jez Frampton, global chief executive officer, Interbrand.




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